Graham MacRobie Invited to Join Commission Junction’s Publisher User Group

September 14, 2009

FOR IMMEDIATE RELEASE:

Aliso Viejo, CA (September 14, 2009) – Alias Encore, Inc. announced today that Graham MacRobie, its President and CEO, has been invited to join Commission Junction’s Publisher User Group (PUG).

“I’m thrilled at the opportunity,” said MacRobie. “I consider Commission Junction to be a critical business partner, and this is a fantastic venue to strengthen that relationship. I’m honored to be included.”

According to Commission Junction, PUG presents a forum for their clients to have a direct feedback channel to CJ’s Publisher Development and Product Development teams, insight into CJ’s company direction, as well as influence on CJ with innovation and new ideas.

About Alias Encore, Inc.

Alias Encore is squarely focused on helping companies increase highly qualified traffic to their websites through the strategic acquisition of misspelled domain names. It is no longer sufficient for a company to own only the domain name that exactly matches their trademark. This is because significant revenues are being surreptitiously diverted to competitors through literally millions of “typosquatting” sites that seek to improperly capitalize on the accidental keystrokes of unsuspecting Internet users. Alias Encore puts a stop to this domain name fraud, dramatically increasing revenues as a direct result.

Alias Encore was founded in 2008 and is privately held. The company’s headquarters are in Aliso Viejo, California. For more information, please visit http://www.aliasencore.com.

CONTACT:

Media Relations
Alias Encore, Inc.
(866) 608-8202 phone
(866) 810-7656 fax
media@aliasencore.com
http://www.aliasencore.com

Domain Name Wars: Rise of the Cybersquatters

September 14, 2009

Robert L. Mitchell has written a fascinating article for Computerworld about the many facets of cybersquatting. He gives an excellent overview of the problem, and also many of the traditional solutions.

Although Mitchell covers the Uniform Domain Name Dispute Resolution Policy (UDRP) and some monitoring solutions, he does not cover newer, performance-based domain recovery providers such as Alias Encore and CitizenHawk.

Click here for the original article.

CitizenHawk, Computerworld, and any other trade names mentioned herein are trademarks of their respective owners.

Open Position – Domain Recovery Analyst

September 14, 2009

We are currently looking for a mid level analyst to join our domain recovery team headquartered in Aliso Viejo, CA. Applying candidates need to have 2+ years of experience in an administrative capacity at a law firm. The successful candidate will be responsible for recovering domain names from cybersquatters, a process which requires some familiarity with legal docketing systems as well as domain registrar transfer procedures.

To be clear, this position does not involve the practice of law in any capacity.

Candidates familiar with the work environment at a software startup are preferred.

Requirements:

  • Experience at a busy law firm in an administrative capacity
  • Familiarity with legal docketing and case management systems
  • Familiarity with the domain name system, including registrar transfer procedures
  • Paralegal experience a huge plus
  • Knowledge of the Uniform Domain-Name Dispute-Resolution Policy (UDRP) is also a huge plus
  • Highly motivated
  • Solid communication skills

About Alias Encore, Inc.

Alias Encore is squarely focused on helping companies increase highly qualified traffic to their websites through the strategic acquisition of misspelled domain names. It is no longer sufficient for a company to own only the domain name that exactly matches their trademark. This is because significant revenues are being surreptitiously diverted to competitors through literally millions of “typosquatting” sites that seek to improperly capitalize on the accidental keystrokes of unsuspecting Internet users. Alias Encore puts a stop to this domain name fraud, dramatically increasing revenues as a direct result.

Alias Encore was founded in 2008 and is privately held. The company’s headquarters are in Aliso Viejo, California. For more information, please visit http://www.aliasencore.com.

Send resumes with a creative cover letter to:

Human Resources
Alias Encore, Inc.
(866) 810-7656 fax
careers@aliasencore.com
http://www.aliasencore.com

Principals only. No agencies please. Alias Encore is an equal opportunity employer.

Commission Junction Features Alias Encore in its CJ Quarterly Newsletter for Advertisers

August 4, 2009

Alias Encore is a featured publisher in the latest edition of Commission Junction’s CJ Quarterly newsletter.

Click here to see the newsletter.

.CM Domains As Typos – Are They A Threat?

July 31, 2009

Cameroon’s ccTLD registrations (.CM) are now open to the public, and domain auction houses are targeting domainers, brand owners and typosquatters alike in an effort to sell high-end generic and potentially infringing .CM domains for hefty prices.

So are the .CM domains worth worrying about? And as a brand owner, should you be registering your brand defensively in .CM?

Less than 5% of Cameroon’s population has Internet access.  Clearly the domain name offerings are not intended for Cameroon’s general public.  Any attempt to argue the fact that .CM domain names are meant for anything other than typosquatters is, to borrow a phrase, intellectually dishonest.

Additionally, the registration fees are around $175/year, with a 2 year minimum registration term.  There are so many cheaper alternatives, unless you are intending to benefit from typosquatting, there’s no use in owning a .CM domain.

On the flip side, at such a steep price for the domain names it will be very difficult to determine how much revenue you can actually realize.  Especially given that PPC revenue is in decline, typosquatters may be scared off due to the high price, low PPC margins, and uncertainty over how much traffic a .CM typo can actually generate.

The ultimate decision will need to be made by each brand based on their internal tolerances.  How much are you willing to spend to keep a name out of a squatters possession?  Does the brand have an International presence?  If you found out that a 3rd party had a .CM variation of your brand would you seek to recover it?

For a complete list of Registrars Accredited to provide .CM, COM.CM, NET.CM and CO.CM domain name registrations, click HERE.

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Typosquatting Scan

 

Some websites have just a few misspelled domain names siphoning revenue away from them. Others have hundreds or even thousands. Enter a .com domain name to see a list of infringing sites along with screenshots.

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